Brooklyn, NY- In an effort to help small businesses abreast of the techniques used in legal internet marketing, Ajax Union, a Brooklyn-based marketing company is offering a series of webinars to interested parties.
Upcoming webinars this week will discuss holistic marketing techniques and pay-per-click advertising (PPC). On March 20th, small businesses can learn how to increase traffic to their website and how to overhaul their internet marketing techniques. The free hour-long webinar will cover a variety of topics including email marketing, local marketing. This is an ideal course for businesses that want to learn the basics of marketing online.
A webinar on March 21st will cover how to include pay-per-click advertising in their legal internet marketing efforts. This webinar is targeted to marketing professionals and will focus on the basic features and benefits of pay-per-click advertising. The webinar host will discuss Google AdWords, optimization techniques and the formula behind Google’s Quality Score.
At the end of the month, on March 28th, another webinar will discuss the benefits of employing social media into a legal internet marketing campaign. They will feature a discussion on how to build a business page using Facebook’s new Timeline feature, which will be mandatory for all business pages.
Webinars are helpful tools for novices just learning about online marketing and a good refresher for professionals so they can stay current on the ever-changing world of internet marketing.